10 Great Tips For Effective Infographics

By Iggy Ko | 2 comments | Inspiration

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Infographics are graphic visual representations of data and information. They are very useful when you need to explain complex information, numbers or data in quick and effective manner. Infographics can be pretty hard to design. In this article you’ll find some helpful tips for designing high quality, creative infographics. You can also check out these 15 Beautiful Examples of Infographics for Your Inspiration and 10+ Free Useful Tools To Make Infographics,

1. Simple is better!

Make sure your infographic is not over designed. Its main goal is to deliver information quickly and easily. You have to keep it simple and effective. A crowded infographic won’t attract viewers.

2. Choose only one topic per infographic.

Your infographic will be effective only if it will answer one question. This way it will be visually clear and you’ll avoid any confusion.

3. Research!

Infographics’ main reason is to give information about a specific topic or issue. Don’t forget to give clear facts and figures and make sure they’re correct. Research carefully before starting to design an infographic. Always make sure the facts are right, as your aim is to give information.

4. Creative and original designs

Visuals are very important even if it’s a simple infographic. Use your creativity and create an appealing design. Choose carefully the typography, color scheme and layout in order to emphasize the most important parts.

5. Attractive color scheme

Colors are very important. Choose colors that have a great impact on the viewers. Not all infographics have to be colorful though; choose what best suits your subject.

6. Short texts

Infographics are all about visuals so be brief when using texts and get straight to the point. Information must be clear and the accent must be on the visual part of an infographic. Text should be used to support visuals and to make your information compelling. Be careful to choose the right font!

7. Small file size.

Infographics with small file size are much better because they’re easier to download. Be sure you won’t sacrifice the quality of the image though, you still want to have a great impact on the viewers.

8. No legend.

Your infographic shouldn’t need a legend to be understood. Your explanation and data should be inserted right in the infographic so the readers won’t have to work hard to understand.

9. Be Different!

Avoid using bar, line or pie charts as they have been overused in the past. Be orginal and unique! Try new layouts and other ways to group together the message you wish to communicate through the infographic. Create unique infographics and they will sure be a success.

10. Share the smart way

Make sure your infographic includes the following: copyright, source data (so anyone can check the facts), designer’s name (this way you’ll receive credit for it), original image/article address.